Continued from last post
So the advice of the author in this case is to align ourselves with the set of people or communities that posses the habits that you want to adopt.
Some one who really wants to stay fit and in shape should endeavour to surround theirself with people who are fitness oriented.
Habit is being made to be more attractive through social reinforcement, It does this by delving into our innate desire for approval.
When your positive habits is being supported and celebrated by the people around you , your motivation to continue is being increased.