Buying School Needs

Getting ready!
Complying and buying the requirements for my children

Back to school is more appropriate. The article 'the' in back to the school is grammatically misplaced. We don't know the exact school a person is going back to.

*Being prepared keeps children motivated and excited. Studies show that children having school supplies of their own can improve grades, creativity, attitudes towards learning, behavior, peer relationships and self-image.

*What are the factors you consider when buying your school supplies?
1.Cost - is there anything cheaper than what you buy to solve the same purpose.
2.Use - do you have to use the item for long term or just for a short term.
3.Quality- you would like to have a thing for cheap but if it's quality is really bad and you cant use it for a good amount of time.

Top 5 Things Consumers Look For When Making A Purchase
Today’s generation of informed consumers expect brands to make their purchase journey enjoyable, informative and simple. It’s vital for brands to display the information that consumers seek during their purchase journey, with 73% saying that experience is key in influencing their brand loyalty.

An enormous 87% of shoppers begin product searches on digital channels, conducting research before making a purchase. This clearly demonstrates the importance of including all relevant information that could influence a purchase decision in one place, in a user-friendly format.

Here are the top 5 pieces of information that consumers seek when making a purchase:

1. Review Content
   Reviews are one of shoppers’ most desired pieces of information, giving them the confidence to buy, based on others’ experiences with the brand.

It’s no secret that star ratings can make or break a brand, with 97% of consumers saying that reviews play a part in their buying decisions and 88% trusting them as much as a personal recommendation.

To put it into perspective, the purchase likelihood of a product with five reviews is 270% higher than the purchase likelihood of a product with no reviews. For lower-priced items, conversion rates increase by 190% as a result of reviews, however this increases to an incredible 380% for higher-priced products when reviews are available.

1. Price

One of the first considerations that shoppers have is whether or not a product is affordable, meaning they want to see the price quickly and easily.

If prices are not displayed, consumers often lose interest as they assume that the price is not competitive, with 56% abandoning shopping carts as a result of unexpected costs.

Being upfront with the pricing of a product can help brands to build trust with the consumer, being seen as honest and reputable while keeping the consumer fully engaged.

1. Convenience‍

Convenience equals conversions as consumers seek hassle-free shopping. There are more ways to shop than ever before, with options including home delivery, ‘Buy Online, Pick-Up in Store’ (BOPIS), money-saving subscriptions such as Subscribe & Save, and in store availability. Half of consumers say that they base purchase decisions on whether or not an item is available to pick-up in store, demonstrating the need for brands to clearly state this information.

Highlighting the various pick-up methods is just as important as having these options available, letting consumers know the possibilities and enabling them to choose an option that is convenient for them.

Brands that promote a wide range of options can cater to varying preferences, bringing convenience to most, if not all visitors to their site.

1. Promotions‍

Promotions are proven to reduce cart abandonment, give a feeling of value for money and encourage first-time purchases, with 80% of people being encouraged to make a first-time purchase if they are aware of a promotional offer. Brands can use this to their advantage, outlining any promotional offers that are running online or through retailers stocking their products.

By displaying this information on a brand’s page, consumers are more likely to remain engaged, for example, taking time to understand the prices of a specific product when purchasing at various retailers. This can incentivise purchases, leaving customers feeling as though they are getting value for their money.

1. Product information‍

Unless a brand clearly displays relevant product information, consumers may quickly lose interest. This is brands’ opportunity to shout about each product’s USP, highlighting the information that makes their products stand out as well as the most sought-after specifications and details.

*Have A Wonderful Thursday To All Of Us!🤗😍

THANK YOU FOR ALWAYS SUPPORTING MY BLOGS!💖🥰