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Check @sagarkothari88's posts. Sideloading is already supported.
We're already distributing blurt-ipa files using Sideloading.
The thing with Sideloading is "No one really knows about it & even if they do, they don't want to try. They just want to download the apps via a safe-place called AppStore".

See this specific article - https://blurt.blog/blurt/@sagarkothari88/blurt-blog-ios-app-is-now-available-on-altstore. I am going to add a new version along with Apple's AppStore. It will be user's choice - to download from SideLoading or from AppStore.