Blurts future

After a Blurt meet up with some veteran crypto users, I learned that there were Blurt precursors like Steemit and Hive. All with various pros and cons and with 'honeymoon' phases that eventually faded. It got me wondering is this the platform that will grow into an even more successful future? Will there be rival systems or platforms. Or is that even the goal of crypto social media sites. Do they actually want to stay alternative and not become mainstream.