Regular and proper cleaning of the skin will help maintain the skin's pH level, leaving it soft, supple and younger-looking. Since face wash helps to remove dead skin cells, your face will be able to take in moisture and other products better.
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Face wash just doesn't clean and remove only oil and dirt from the skin, it also sweeps away dry and dead skin cells, revealing a fresh layer of skin. Your face will become smooth and will have a natural glow.
Removal of dead skin cells allows new skin cells to breathe, meaning your skin will be able to hold in moisture and makes your skin look fresh and young. You cannot stop the signs of ageing but you can definitely delay it. So, wash and massage your face daily.